At the moment...

Uuu 513 Ab Headshot

I can't think of a recent issue of Athletic Business that captures the feel of our industry quite as comprehensively as this one. No, we don't have any momentous, industry-changing topics this month, but what we do have speaks to the current environment of athletic, fitness and recreation professionals.

Senior editor Paul Steinbach looks at the latest must-have for fitness facilities: functional strength equipment. Once limited to the niche of CrossFit boxes and a distinct base of passionate members, functional strength equipment is now finding its place in more traditional gyms and health clubs and among a more diverse user group.

Log in to view the full article
Page 1 of 468
Next Page
AB Show 2025 in San Diego
AB Show is a solution-focused event for athletics, fitness, recreation and military professionals.
Nov. 5-8, 2025
Learn More
AB Show 2025
Buyer's Guide
Information on more than 3,000 companies, sorted by category. Listings are updated daily.
Learn More
Buyer's Guide