Fitness is an industry of entrepreneurs and visionaries, where innovation can change the world.

In a new podcast series, "Gym Class: Heroes of Fitness," Athletic Business, the iClubs Conference and software provider Motionsoft have joined forces to bring the fitness industry's biggest and brightest entrepreneurs and visionaries to life. These men and women join Motionsoft's hilarious hosts Hossein Noshirvani and Leigh Kessler to tell their personal stories and explain how they took their big ideas from vision to reality.

From growing up, to what attracted them into the world of fitness, to the moments that led them to their game-changing ideas, and what they learned afterward, you'll hear the story behind all of it. Plus, there's plenty of entertaining off-topic conversations on subjects such as cars, ex-girlfriends, and guilty pleasures.

The podcasts are available on iTunes or by visiting the iClubs site, where you can read more about each "hero" and the podcast hosts. Check back each week as new interviews are added and more insights are shared.

Podcast Episodes Available Now1. Ron Hemelgarn - Health club owner and fitness entrepreneur2. Colin Irving - Co-founder, CEO of RealRyder3. Chris Clawson - President, Life Fitness4. Paul Byrne - Former president, Precor