Management Vision Inc.

177 E. 87th St., Suite 301

New York, NY 10128

USA

Phone:(212) 987-4300

Toll Free:(800) 778-4411

Fax:(212) 987-4227

One in Four Health & Fitness Clubs Could Close by Year-End

Based on data from major payment processing firms, 15% of fitness clubs and studios have closed permanently as of September 30.

The Bay Club Company Partners with Troon

The Bay Club Company (“Bay Club”), today announced they have selected Troon® to manage their growing collection of golf operations on the West Coast. In addition to announcing this significant partnership, Bay Club also announced the appointment of two ne

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Overcoming Gym Membership Retention Challenges

The rise of lower-priced clubs have put greater pressure on gym owners to create an environment that keeps members happy while also empowering them to feel confident that their gym membership investment is well worth it. Ultimately, though, they may lose those members to lower-priced alternatives, writing off the member loss as simply a financial decision. The reality is that the warning signs were there; they just failed to see what was right in front of them.

Research suggests that social connections within the health club setting positively influence member retention and exercise frequency.

Social Environments Help Health Clubs with Member Retention

At the dawn of the modern health club era — the mid-1970s — Rick Caro became fascinated by a foursome of elderly women who gathered for a regular tennis match at one of the clubs Caro owned. The ladies would spend 90 minutes on the court, mostly walking after balls they had missed, and then spend at least as much time in the lounge discussing the match over coffee or juice. “It was revealing to me,” says Caro, president of health club consultancy Management Vision Inc. in New York. “The match wasn’t that challenging, or interesting to the outsider, but it was obviously of critical importance and interest to the players.”

Research suggests that social connections within the health club setting positively influence member retention and exercise frequency.

Social Environments Help Health Clubs with Member Retention

At the dawn of the modern health club era - the mid-1970s - Rick Caro became fascinated by a foursome of elderly women who gathered for a regular tennis match at one of the clubs Caro owned.

Photo of hands passing a key

When Purchasing Assets of a Health Club, Plan for an Orderly Succession

When purchasing the assets of a health club, make sure to plan for an orderly succession.

Cutting the Price of Memberships is Loser's Game

Why cutting the price of memberships is a loser's game.

Survival Amid Numerous Other Fitness Facilities Requires Knowledge of Market

Survival amid a plethora of fitness facilities is a matter of understanding your competition, your market and yourself.The trouble with customer service, according to Tony Auriemma, a consultant with CMS Northwest in Seattle, is that more people say it than actually offer it. "I've been in the business 33 years now, and no matter what club I walk into, when I ask them what separates them from the big boys, they all say the same thing - customer service," Auriemma says. "But when I press them for real examples, the whole definition of customer service becomes kind of gray."

JCCs Rexoncile Nonprofit Mission with Outsourcing Fitness Operations

When outsourcing fitness operations, Jewish Community Centers must reconcile their nonprofit mission with marketplace viability.

The 'Issue' Is Profit Centers

The 'solution' is to identify those areas with the greatest profit potential, and create programs that align with your members' needs.

Consultants > Planning/Operations > Fitness/Health Facilities

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AB Show 2025 in San Diego

AB Show is a solution-focused event for athletics, fitness, recreation and military professionals.

Nov. 5-8, 2025

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