Wake Forest University's football stadium has a new name announced recently along with a rights deal with an area financial institution.
The Demon Deacons will now play in Allegacy Stadium.
Wake Forest University's football stadium has a new name announced recently along with a rights deal with an area financial institution.Ā
The Demon Deacons will now play in Allegacy Stadium.
Wake Forest and Allegacy, a credit union that's based in Winston-Salem, N.C., made the joint announcement Wednesday, as reported by the Winston-Salem Journal.
Since 2007, the naming rights have been with BB&T, later Truist, but in a newly formed partnership with Allegacy, it will own the naming rights. The length of the agreement was not made public, only that it was a multi-year commitment. The agreement with Truist lasted nearly 16 years.
Allegacy Stadium anchors the largest sports and entertainment quadrant west of Greensboro and north of Charlotte. It will broaden the credit unionās visibility among the cumulative 250,000 fans and 45,000 students who attend Wake Forest football games each season.
Allegacy Stadium will also continue to host events similar to the Paul McCartney concert in May 2022, which drew more than 34,000 fans.
Athletic director John Currie said having Allegacy as part of the stadiumās name is a big part of his ongoing push to give Wake Forest fans a great experience when watching games in person.
Allegacy has worked with Wake Forest for more than 20 years in other parts of the university, but now it will also be with athletics.
The Demon Deacons open the season on Aug. 31 at Allegacy Stadium against Elon at 7 p.m.
The stadium was named Groves Stadium when it first opened in 1968.