Michigan Announces Alcohol Sales for Big House Beginning With 2024 Football Season

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The University of Michigan will begin alcohol sales at Michigan Stadium beginning with the 2024 football season, saying in a statement that the school has carefully reviewed previous alcohol sale rollouts and fan experiences at Yost Ice Arena and Crisler Center.

The Board of Regents voted May 16 to implement a Class C liquor license at the "Big House," starting Aug. 31 with a home football game against Fresno State.

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