Letter from the Editor: A New Partnership

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As you might have heard, Athletic Business recently announced a partnership with NIRSA. Starting in May, a few pages of every issue will be devoted to offering our readers deep insights from NIRSA on a range of topics related to college recreation. We're proud to be NIRSA's preferred media partner, and we're confident our inherent synergy — fully leveraged — will serve both organizations and their constituents well.

I'm writing this having just returned from NIRSA's conference in Denver, where collegiate recreation professionals from all over the country congregated to share ideas on everything from programming and leadership to facility management. Equal parts educational seminar, expo and party, the conference was a great showcase of the energy and expertise that NIRSA and its membership can bring to the pages of our publication. We look forward to exploring this rich partnership in the months and years to come.

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