Creating Passion for Your Business

Want to think of some new programs and other innovative ideas to shake things up, but you just can't get started?

Does it ever feel like everything around your fitness center is routine? Everyone takes it for granted that Power Yoga is at 10:15 a.m.Tuesdays and Thursdays, and group cycling is at 6 a.m. every Monday, Wednesday and Friday. Are your staff members bored? More important, are your members? Want to think of some new programs and other innovative ideas to shake things up, but you just can't get started? You may be unconsciously making a decision to stay with the familiar and comfortable because you can't see any reason to do otherwise. What you need is to shake things up. In his book, The Art of the Start, author/entrepreneur Guy Kawasaki lists five things an entrepreneur must accomplish to have a successful business. They make an excellent checklist for starting anything, including new fitness programs.

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