Established Facility Continues to Succeed

Programming, staff and the members themselves help to make Equinox Fitness a success.

Where will your fitness business be 10 years from now? Will it still be thriving? Equinox Fitness - 92nd & Broadway, located in the upper west side of Manhattan, is confident that it will still be around in 10 years, since its first 12 years have been so successful. Set in a residential neighborhood populated with people of all ages, ethnicities and religious beliefs, the facility's population is a direct reflection of the community. In fact, many members have said that it feels like a second home to them, according to General Manager Adam Gecht. "Many of our members joined in 1995, when we opened, as single working people or Columbia University students. These charter members have shaped our programs through their participation and input," says Gecht. "In this club, they have met life partners, and many of them now have young children playing in our Kids'Club while they take a cycling class together."

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