Advantages of Pushing Club Operations Online

Rob Bishop Headshot
[Illustration courtesy of YouTube]
[Illustration courtesy of YouTube]

When we first purchased Elevations Health Club, 22 years ago, members would sign in when they arrived at the club on a piece of lined notebook paper. Membership dues were collected at the front desk each month. Not exactly technology-dependent.

As we started to grow, we implemented auto-payments. No more tracking down payments from every member every month. It was an essential change since we simply couldn't keep track of everyone's monthly dues on paper. Soon after that, we started a computerized front-desk check-in system.

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