How can gyms and fitness facilities adapt their business models to better serve clients who are increasingly exercising outside of the four walls of a facility? How can these businesses compete on a national level through digital offerings? How can a hybrid approach to gym membership help maintain and grow a community?
On this episode, we speak with Akshay Ahooja, co-founder and CEO of Trainiac, who recently authored a piece for AthleticBusiness.com titled Gyms and Health Clubs Must Adapt to the 'New Normal', who helps us answer those questions and more.
Athletic Business · Episode 29 - Rising to Meet the Fitness Industry's 'New Normal' with Akshay Ahooja
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