Club Chains Should Level with Potential Franchisees

We must be in the wrong business. If we owned a fitness franchise, rather than our privately owned facilities, we'd be wildly successful while rarely going to work.

We must be in the wrong business. If we owned a fitness franchise, rather than our privately owned facilities, we'd be wildly successful while rarely going to work. We'd be required to know nothing about business or fitness. We'd have almost no staff to manage, and members would simply arrive at our door because we existed.

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