How to Know When a Vendor Becomes a Business Partner

By the time this issue of AB reaches readers, the presidential election will be wrapping up, if not history, and the "You didn't build that" clip will have long since joined "You're no Jack Kennedy" in the Sound Bites Hall of Fame.

"You didn't build that" is now part of presidential campaign history. But here's where we stand with regard to that whole controversy: When we look at our 18-year-old business, we're very confident that we did "build that," but we also agree that there were many people who "along the line gave us some help." Among the people to whom we owe a debt of gratitude are teachers, relatives, early investors who took a chance on us, and the guys who constructed the roads that bring our customers to us.

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