Matrix Fitness Partners with iFIT to Bring Unmatched Interactive Fitness Content to Health Clubs and Fitness Facilities

SOURCE: Matrix Fitness

COTTAGE GROVE, WI (April 08, 2021) – Matrix Fitness, the world’s fastest growing commercial fitness brand, announced today a strategic partnership with iFIT, a global leader in interactive connected fitness technology and content, to bring iFIT’s proprietary workout platform to the commercial Matrix connected, touchscreen fitness portfolio. The collaboration strengthens Matrix’s products and digital solutions. This partnership provides members with access to iFIT’s live and on-demand experiential studio and outdoor workouts, which are led by a team of over 180 iFIT trainers and filmed in more than 50 countries across all seven continents. Integration of the award-winning immersive iFit content will further enhance the member experience of Matrix’ new touchscreen consoles offering stunning entertainment, social media favorites, brand-building communication and more.

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