Garth Brooks Concert Tests Logistics at The Swamp

Paul Steinbach Headshot

It was the first time The Swamp had hosted a concert in a quarter-century, and a Saturday night appearance by Garth Brooks gave the University of Florida's football stadium operators all they could handle. The scene served as a reminder that crowd dynamics may vary depending on the type of event taking place in a venue.

According to The Gainesville Sun, many of the country singer's 75,000 fans arrived at the stadium gates at the last minute, creating a bottleneck as they tried to enter The Swamp and packing the concourse like sardines. Fans complained ― and posted video ― of agitated people, and the opening act was delayed 43 minutes.

Athletics officials said they worked closely with Brooks’ team, the university, the city, law enforcement and transportation officials to coordinate the concert’s logistics. Still, much of the planning mirrored that for Gator football game days, when crowds exceeding 80,000 are not uncommon. "Generally speaking, the fans that attend our football games are familiar with their routines of traffic, parking, gate entry and seat locations," said Laird Veatch, executive associate athletic director for internal affairs. "Saturday's concert crowd was understandably different."

Log in to view the full article
Buyer's Guide
Information on more than 3,000 companies, sorted by category. Listings are updated daily.
Learn More
Buyer's Guide
AB Show 2023 in Baltimore
AB Show is a solution-focused event for athletics, fitness, recreation and military professionals.
Nov 1-4, 2023
Learn More
AB Show 2023