Ohio State Seeks to Include 'The' in New Trademark

Paul Steinbach Headshot

When introducing themselves on Monday Night Football, NFL players whose college careers were forged in Columbus, Ohio, often say, "The Ohio State University" when referencing their school of choice.

Now, the university wants to make 'The' the official fourth word of the university's brand in all merchandise marketed for sale, including T-shirts and hats. On Aug. 8, it applied for a trademark with the U.S. Patent and Trademark Office in Washington, D.C., requesting a standard trademark character for the phrase "The Ohio State University."

Log in to view the full article
Page 1 of 58
Next Page
AB Show 2025 in San Diego
AB Show is a solution-focused event for athletics, fitness, recreation and military professionals.
Nov. 5-8, 2025
Learn More
AB Show 2025
Buyer's Guide
Information on more than 3,000 companies, sorted by category. Listings are updated daily.
Learn More
Buyer's Guide