Adidas NIL Deal Galls Those Caught in FBI's Hoops Probe

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Adidas

The Adidas big-net approach to name, image and likeness marketing caught the nation's attention this week, but it had a particularly significant impact on a select few individuals.

As reported by Yahoo!Sports, news of the nationwide NIL program, open to current college athletes at all 109 Adidas-affiliated Division I universities, hit Emanuel “Book” Richardson like “the ultimate smack in the face.”

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